Role: Design, illustration, art direction
All Star Comics launched in Melbourne in early 2011, it is a product of people who are passionate about comics, but believe that comics retail can be better. Identifying an opportunity to do work for something so close to my heart, I initially began working with All Star by redesigning their existing logo. This then snowballed into work for business cards, street signage, tshirts, fliers, posters and more. Working closely with the folks running the store, we aimed to create items that were almost as collectible as the comics on the shelves, creating a whole range of business cards instead of just one, and using store in-jokes and deep cut references to add a little extra something.
The store has since gone from strength to strength, winning the Eisner Spirit of Retail award in 2014, cementing it as one of the greatest comic book shops in the world. Check them out here.